Kristi Runyan
Copywriter, Content Specialist, Storyteller.
My goal as a writer for the past 15 years is and has always been to create content that feels like a smart conversation with a friend. I do this by using SEO, conducting research, and interviewing SMEs, all while maintaining your brand style and goals. Check out some of my favorite works here, and feel free to jump to the About and Articles pages to learn more about me and see more of my work in the content marketing and journalism industries.
Financially Stable: What It Means – And How To Get There
11 Essential Questions To Ask Before Getting Pet Insurance | MetLife Pet Insurance
A pet insurance deductible is the dollar amount you have to pay out of pocket as the policyholder before your insurance provider starts reimbursing you for covered expenses — they can be annual or per-incident amounts. The monthly premium is the dollar amount you pay each month to keep your policy active.
These amounts vary depending on the coverage your plan p...
My Dog is Dying and I Can’t Afford a Vet | MetLife Pet Insurance
You could ask your veterinarian’s office about a payment plan. A monthly payment might be more manageable for you than a large lump sum that’s due all at once. This can also apply to costly treatment(s) required for an illness.
With a MetLife Pet Insurance...
Price Per Square Foot: Why It Matters And How It’s Calculated
Of course, comparing homes is a little different than comparing multipacks of consumer goods. Understanding a home’s price per square foot – and what you can learn from that number – can be a bit more complex. Here’s what you should know about the price per square foot of a property.
Price per...
The Best Modular Home Manufacturers
Below are some tips for deciding which modular home manufacturer will build your dream home with the craftsmanship you’re seeking.
The floor plans offered by a modular home builder are arguably the most important factor. For prospective homeowners, the layout an
Do You Need A Land Real Estate Agent To Purchase Land?
Small-Business Tax Deductions You Should Know About
Data Hygiene 101: A Complete Guide for 2023
• None How to clean and create a shared data dictionary with Twilio Segment
Data hygiene is the ongoing process of you collect to maintain its integrity and accuracy (e.g., removing duplicate entries, standardizing namin
What is reliable data? How to determine data reliability
Poor data quality costs organizations nearly . To avoid this, businesses need to focus on how they’re cleaning, consolidating, and managing their data to help them make informed decisions.
To help paint a picture of what data reliability means, in this article, we’ll cover:
• None How to improve data reliability with the experts at Twilio
How Orthopedic Patient Education Improves Outcomes
When you were in medical school, you likely noticed a correlation between how much you studied and how well you did on your exams. The same principle applies to patient education and outcomes after a procedure or treatment.
Patient education before an orthopedic procedure covers strategies like details about the procedure, home safety, anti
4 Applications of 3D Printing in Orthopedics
Also called additive manufacturing, 3D printing is exciting, cutting-edge technology — but that doesn’t mean it’s out of reach for orthopedic surgeons. A digital file is used to create a physical object by fusing a material together, usually layer by layer, in three-dimensional printing. Traditional printing process manufacturing methods require a mold or a block of material to cr
67 easy Mediterranean diet recipes for beginners
The Mediterranean is less restrictive than other popular diets, like keto or paleo—but dishes still need to focus on vegetables, fruit, whole grains, lean protein, and healthy fats.
Read on for 67 Mediterranean diet recipes full of fresh Mediterranean ingredients and flavors for each meal and snack
5 Ways To Reduce Customer Effort (From Basic to AI)
Customers want quick, simple, and satisfying experiences when they engage in customer service interactions.
But often, these exchanges result in extended waits, being transferred from one agent to another multiple times, or having to repeat the same information over and over again. Or when it comes to chatbot services, customers don’t always receive the same assistance as they would with a live agent. Chatbots are in the business of case defl
6 Common SMS Marketing Mistakes (+ How To Fix Them) | Community
Let’s explore six of the most common SMS marketing mistakes and some solutions to fix them.
It doesn’t have to be this way. You can enhance the experience of your consumers on their most valued channel — SMS. Consumers are 209% more responsive to SMS than email or phone calls. By listening to your audience’s wants and needs, brands can engage consumers in a personal way and avoid SMS marketing mistakes.
The message is long, confusing, and completely im
Customer Service Quality Assurance: What It Is & Why It's Important
A customer contacts your call center for help using a recently purchased product. After the issue was successfully resolved, they received a survey asking, “On a scale of 1 to 10, how happy were you with your experience today?” They select 9, which reflects your support team’s great processes, right? Not necessarily.
The customer could have selected 9 simply because they love the product, your overall brand, or were in a good
What is first contact resolution (FCR)? Benefits + best practices
There’s something to be said about the relief you feel when a customer service rep helps you resolve an issue quickly. You pick up the phone expecting the worst—a long hold time and multiple transfers—and you hang up feeling grateful for the g
Long Covid a syndrome ‘I wouldn’t wish…on my worst enemy’
Raising money-smart kids
“If we don’t have the money, we don’t spend it,” she said. “I know that translates a lot into what they’re seeing. We’ve been intentional abou
Preserving untarnished wetlands
“I did this wetlands blurb on the news and somebody saw it,” recounts Bernadette Clabeaux, assistant professor of biology at Medaill
Fun for everyone: Activities tailored to special needs
“We’re going to be training everyone, all the full-time and part-time staff and volunteers, on how to be a fully inclusive
Cafeteria cool: Inside local food halls
Empowering retirement: Calling your own shots
“One of the reasons we started this venture was because nobody was really speaking to that audience from a lifestyle perspective,” said Everhart, who lives in Kenmore. “Nobody was talking
What (else) to do on Christmas
“We have our own Christmas Day traditions,” said Sharon Kostiner, who’s Jewish and works as membership director at the Jewish Community Center of Greater Buffalo. “In my working life, the JCC is open Christmas Day from 8 a.m. to 3 p.m. I was always the one who would volunteer to work for part of the day—o
"Kristi's ability to capture the essence of our company's value proposition and effectively communicate our messaging was truly remarkable. Her dedication to understanding our brand and target audience allowed her to create engaging and informative blog posts that resonated with our readers. She consistently produced high-quality content that not only showcased her writing prowess but also helped strengthen our online presence and build credibility.
One of Kristi's outstanding strengths is her research skills. She consistently went above and beyond in gathering relevant and up-to-date information, ensuring that her blog posts were well-informed and accurate. Whether it was diving deep into industry trends, interviewing experts, or analyzing market data, Kristi always delivered well-researched and insightful articles that brought immense value to our readers."
Ryan Radcliff, Sr. Product Marketing Manager at SupportLogic